DealerTrack Completes Acquisition of eCarList

LAKE SUCCESS, N.Y., July 6, 2011 — DealerTrack AAX, Inc., a subsidiary of DealerTrack Holdings, Inc. (Nasdaq: TRAK), today announced that it has completed the acquisition of substantially all of the assets of eCarList LLC, a leading provider of inventory management and merchandising solutions for automobile dealerships. The agreement to acquire eCarList was announced on May 25, 2011.

Based in Dallas, eCarList provides a full suite of inventory management and online marketing tools for the retail automotive industry, enabling dealers to appraise, price, and merchandise vehicle inventory online in real-time. eCarList’s solutions and services are now part of the DealerTrack Inventory Solutions Group, which includes inventory management, inventory distribution, vehicle appraisal and pricing tools, mobile software, dealership health reporting, CRM, custom web design, and digital marketing solutions via an integrated Software as a Service (SaaS) platform. eCarList improves dealership productivity, inventory turn, sales, and profits for its clients by improving and simplifying the way in which inventory is managed, distributed, and viewed by consumers.

Mark F. O’Neil, chairman and chief executive officer of DealerTrack, commented, “The acquisition of eCarList will improve upon our industry-leading inventory management solution to the automotive retail market.” O’Neil continued, “The combination of DealerTrack AAX’s analytical and vehicle performance reporting tools along with eCarList’s innovative merchandising solutions will help dealerships more effectively market vehicles and improve the profitability of their new and used vehicle sales.”

The financial impact of the eCarList acquisition on DealerTrack’s 2011 guidance will be provided in conjunction with the release of DealerTrack’s results for the second quarter of 2011.

About DealerTrack (www.dealertrack.com)
DealerTrack’s intuitive and high-value software solutions and services enhance efficiency and profitability for all major segments of the retail automotive industry, including dealers, lenders, OEMs, agents and aftermarket providers. DealerTrack, whose solution set for dealers is the industry’s most comprehensive, operates the largest online credit application network in the United States, connecting approximately 17,000 dealers with more than 1,000 lenders. DealerTrack’s Dealer Management System (DMS) provides dealers with easy-to-use tools and real-time data access to enhance their efficiency. DealerTrack’s Inventory Solutions Group delivers inventory management and merchandising tools and services needed to accelerate used-vehicle turn rates and help increase profits for dealers. DealerTrack’s Sales and F&I solutions allow dealers to streamline the entire sales process as they structure deals from a single integrated platform. Its Compliance solution helps dealers meet legal and regulatory requirements and protect their assets. DealerTrack also offers additional solutions for the automotive industry including electronic motor vehicle registration and titling applications, paper title storage, and digital document services. DealerTrack’s family of companies also includes data and consulting service providers ALG and Chrome Systems. For more information, visit www.dealertrack.com.

Safe Harbor for Forward-Looking and Cautionary Statements
Statements in this press release regarding benefits to DealerTrack and its customers of the acquisition of eCarList and all other statements in this release other than the recitation of historical facts are forward-looking statements (as defined in the Private Securities Litigation Reform Act of 1995). These statements involve a number of risks, uncertainties and other factors that could cause actual results, performance or achievements of DealerTrack to be materially different from any future results, performance or achievements expressed or implied by these forward-looking statements.

Factors that might cause such a difference include: economic trends that affect the automotive retail industry or the indirect automotive financing industry including the number of new and used cars sold; reductions in auto dealerships; the impact of some vendors of software products for automotive dealers making it more difficult for DealerTrack’s customers to use DealerTrack’s solutions and services; security breaches, interruptions, failures and/or other errors involving DealerTrack’s systems or networks; the failure or inability to execute any element of DealerTrack’s business strategy, including selling additional products and services to existing and new customers; the integration of the eCarList acquisition and the expected benefits; DealerTrack’s success in expanding its customer base and product and service offerings; and other risks listed in DealerTrack’s reports filed with the Securities and Exchange Commission (SEC), including its most recent Annual Report on Form 10-K. These filings can be found on DealerTrack’s website at www.dealertrack.com and the SEC’s website at www.sec.gov. Forward-looking statements included herein speak only as of the date hereof and DealerTrack disclaims any obligation to revise or update such statements to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events or circumstances, except as required by law.

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DealerTrack to Acquire eCarList

Adds Innovative Vehicle Merchandising Solutions to Industry Leading Inventory Management Offering

LAKE SUCCESS, N.Y., May 25, 2011 /PRNewswire/ — DealerTrack AAX, Inc., a subsidiary of DealerTrack Holdings, Inc. (Nasdaq: TRAK), today announced that it has signed an agreement to acquire substantially all the assets of eCarList LLC, a leading provider of inventory management and merchandising solutions for automobile dealerships The combination of DealerTrack’s current AAX inventory management solution with eCarList’s product suite of vehicle merchandising, pricing analytics and mobile inventory solutions will provide dealerships with a comprehensive vehicle management offering. Len Critcher, president and chief executive officer of eCarList, along with the entire eCarList management team, will remain with the combined company. The acquisition is expected to close in July, subject to customary closing conditions.

Mark F. O’Neil, chairman and chief executive officer of DealerTrack, commented, “We are extremely excited to announce this acquisition. eCarList is one of the fastest-growing companies in the industry and is a leader in delivering innovative vehicle merchandising and management solutions for the automotive retail industry.” O’Neil continued, “We believe the addition of eCarList will enable DealerTrack to expand its leading position as the industry’s most comprehensive suite of inventory management and merchandising solutions that leverages the best from each company.”

“We look forward to joining the DealerTrack family,” said Len Critcher. “The combination of DealerTrack AAX and eCarList will drive even more innovation to help dealerships generate additional vehicle interest and higher quality Internet and showroom traffic, all while maximizing overall deal profits.”

The financial impact of this acquisition to DealerTrack’s 2011 guidance will be given in conjunction with the release of DealerTrack’s results for the second quarter of 2011.

About DealerTrack (www.dealertrack.com)

DealerTrack’s intuitive and high-value software solutions and services enhance efficiency and profitability for all major segments of the retail automotive industry, including dealers, lenders, OEMs, agents and aftermarket providers. DealerTrack, whose solution set for dealers is the industry’s most comprehensive, operates the largest online credit application network in the United States, connecting approximately 17,000 dealers with more than 1,000 lenders. DealerTrack’s Dealer Management System (DMS) provides dealers with easy-to-use tools and real-time data access to enhance their efficiency, while DealerTrack AAX delivers the inventory management tools and services needed to accelerate used-vehicle turn rates and help increase profits for dealers. DealerTrack’s Sales and F&I solutions allow dealers to streamline the entire sales process as they structure deals from a single integrated platform. Its Compliance solution helps dealers meet legal and regulatory requirements and protect their assets. DealerTrack also offers additional solutions for the automotive industry including electronic motor vehicle registration and titling applications, paper title storage, and digital document services. DealerTrack’s family of companies also includes data and consulting service providers ALG and Chrome Systems. For more information, visit www.dealertrack.com.

About eCarList (www.ecarlist.com)

Headquartered in Dallas, Texas, eCarList provides a full suite of inventory management and online marketing tools for the retail automotive industry enabling dealers to appraise, price, and merchandise vehicle inventory online in real-time. eCarList’s services include inventory management, inventory distribution, vehicle appraisal and pricing tools, mobile software, dealership health reporting, CRM, custom web design, and digital marketing solutions via a fully integrated software as a service platform. eCarList improves dealership productivity, inventory turn, sales, and profits for its clients by improving and simplifying the way in which inventory is managed, distributed, and viewed by consumers.

Safe Harbor for Forward-Looking and Cautionary Statements

Statements in this press release regarding benefits to DealerTrack and its customers of the pending acquisition of eCarList and all other statements in this release other than the recitation of historical facts are forward-looking statements (as defined in the Private Securities Litigation Reform Act of 1995). These statements involve a number of risks, uncertainties and other factors that could cause actual results, performance or achievements of DealerTrack to be materially different from any future results, performance or achievements expressed or implied by these forward-looking statements.

Factors that might cause such a difference include: economic trends that affect the automotive retail industry or the indirect automotive financing industry including the number of new and used cars sold; reductions in auto dealerships; the impact of some vendors of software products for automotive dealers making it more difficult for DealerTrack’s customers to use DealerTrack’s solutions and services; security breaches, interruptions, failures and/or other errors involving DealerTrack’s systems or networks; the failure or inability to execute any element of DealerTrack’s business strategy, including selling additional products and services to existing and new customers; the integration of the eCarlist acquisition and the expected benefits; DealerTrack’s success in expanding its customer base and product and service offerings; and other risks listed in DealerTrack’s reports filed with the Securities and Exchange Commission (SEC), including its most recent Annual Report on Form 10-K. These filings can be found on DealerTrack’s website at www.dealertrack.com and the SEC’s website at www.sec.gov. Forward-looking statements included herein speak only as of the date hereof and DealerTrack disclaims any obligation to revise or update such statements to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events or circumstances, except as required by law.

SOURCE: DealerTrack Holdings, Inc.

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eCarList Named As Finalist in 2011 American Business Awards

9th annual Stevie® Awards will be presented on June 20 in New York City

Dallas, TX – May 12, 2011 – eCarList was named a Finalist today for New Product or Service of the Year in The 2011 American Business Awards for its TrueTarget Mobile vehicle pricing and appraisal application.

The American Business Awards are the nation’s premier business awards program. All organizations operating in the U.S.A. are eligible to submit nominations – public and private, for-profit and non-profit, large and small.

This year’s Stevie Award winners will be announced during the annual gala on Monday, June 20 at the Marriott Marquis Hotel in New York City. More than six-hundred executives from across the U.S.A. are expected to attend. The event will benefit Camfed (camfed.org), which fights poverty and HIV/AIDS in Africa by educating girls and empowering women to become leaders of change. The ceremonies will be broadcast on radio nationwide by the Business TalkRadio Network.

“eCarList strives to deliver state-of-the-art solutions that greatly enhance our clients’ online presence and process, and we are honored to be recognized by the American Business Awards,” explains eCarList CEO, Len Critcher.

Finalists were chosen by business professionals nationwide during preliminary judging in April and May. Stevie Award winners will be selected from among the Finalists in each category next week by members of 10 specialized final judging committees. More than 150 executives will have participated in judging this year.

About eCarList
Headquartered in Dallas, Texas, eCarList provides a full suite of inventory management and online marketing tools for the retail automotive industry enabling dealers to appraise, price, and merchandise vehicle inventory online in real-time. eCarList’s services include inventory management, inventory distribution, vehicle appraisal and pricing tools, mobile software, dealership health reporting, CRM, custom web design, and digital marketing solutions via a fully integrated software as a service platform. eCarList improves dealership productivity, inventory turn, sales, and profits for its clients by improving and simplifying the way in which inventory is managed, distributed, and viewed by consumers.

About the Stevie Awards
Stevie Awards are conferred in four programs: The American Business Awards, The International Business Awards, the Stevie Awards for Women in Business, and the Stevie Awards for Sales & Customer Service. Honoring organizations of all types and sizes and the people behind them, the Stevies recognize outstanding performances in the workplace worldwide. Learn more about The Stevie Awards at www.stevieawards.com.

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eCarList Named As Finalist in 2011 American Business Awards

9th annual Stevie® Awards will be presented on June 20 in New York City

Dallas, TX – May 12, 2011 – eCarList was named a Finalist today for New Product or Service of the Year in The 2011 American Business Awards for its TrueTarget Mobile vehicle pricing and appraisal application.

The American Business Awards are the nation’s premier business awards program. All organizations operating in the U.S.A. are eligible to submit nominations – public and private, for-profit and non-profit, large and small.

This year’s Stevie Award winners will be announced during the annual gala on Monday, June 20 at the Marriott Marquis Hotel in New York City. More than six-hundred executives from across the U.S.A. are expected to attend. The event will benefit Camfed (camfed.org), which fights poverty and HIV/AIDS in Africa by educating girls and empowering women to become leaders of change. The ceremonies will be broadcast on radio nationwide by the Business TalkRadio Network.

“eCarList strives to deliver state-of-the-art solutions that greatly enhance our clients’ online presence and process and we are honored to be recognized by the American Business Awards,” said Len Critcher, eCarList CEO.

Finalists were chosen by business professionals nationwide during preliminary judging in April and May. Stevie Award winners will be selected from among the Finalists in each category next week by members of 10 specialized final judging committees. More than 150 executives will have participated in judging this year.

About eCarList
Headquartered in Dallas, Texas, eCarList provides a full suite of inventory management and online marketing tools for the retail automotive industry enabling dealers to appraise, price, and merchandise vehicle inventory online in real-time. eCarList’s services include inventory management, inventory distribution, vehicle appraisal and pricing tools, mobile software, dealership health reporting, CRM, custom web design, and digital marketing solutions via a fully integrated software as a service platform. eCarList improves dealership productivity, inventory turn, sales, and profits for its clients by improving and simplifying the way in which inventory is managed, distributed, and viewed by consumers.

About the Stevie Awards
Stevie Awards are conferred in four programs: The American Business Awards, The International Business Awards, the Stevie Awards for Women in Business, and the Stevie Awards for Sales & Customer Service. Honoring organizations of all types and sizes and the people behind them, the Stevies recognize outstanding performances in the workplace worldwide. Learn more about The Stevie Awards at www.stevieawards.com.

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eCarList Hosts First Annual Crawfish Boil to Help Make Wishes Come True

June 4th Event Benefits Make-A-Wish Foundation® of North Texas; DJ Merritt, Parker Lawson and waking Norman to Jam

Dallas, TX, May 5, 2011 — Each year more than 1,000 kids are diagnosed with life-threatening medical conditions in North Texas. By bringing food, music and fun together on a warm Texas day, Dallas-based eCarList, the auto industry’s fastest growing software company, hopes to help make wishes come true to children in the DFW area. On June 4th, 2011, from 3pm – 7pm, eCarList will host the first annual eCarList Crawfish Boil to benefit the Make-A-Wish Foundation of North Texas, which grants the wishes of children with life-threatening medical conditions.

“The wish of a 4-year-old cancer patient to travel to Walt Disney World to meet Mickey Mouse is just one example of the kind of wishes we hope to fulfill with the proceeds from this event,” said eCarList CEO Len Critcher. “Providing strength, joy and hope to families is at the heart of the Make-A-Wish Foundation of North Texas, which is why we encourage everyone to come out and have a great time with us at our Crawfish Boil on June 4th – and help us ‘wave a wand’ to turn more children’s wishes into reality.”

Held at the Dallas Barley House, the eCarList Crawfish Boil’s ‘all-you-can-eat’ crawfish will be provided by TJ’s Seafood Market, with ‘all-you-can-drink’ beer provided by Barley House. Live entertainment is courtesy of DJ Merritt, DJ Parker Lawson and waking Norman and includes an assortment of music ranging from soul-rock to alternative classics, as well as 80s/90s covers. There will also be a raffle with an exciting array of prizes including a George Strait-autographed guitar, a two-night stay at RioCasa on the Brazos River, and gift packages including ‘Pamper Yourself’ and the ‘Man’s Man.’

Event sponsors include Shamrock Precision, Park Place Texas Auto Dealers, Amegy Bank and Mockingbird Station.

Tickets for the event are only $25 and include entrance and ‘all-you-can-eat’ crawfish, and $35 with the addition of ‘all-you-can-drink’ beer. To pre-purchase tickets and/or make a donation go to http://www.showclix.com/event/32825/. For more information about the event visit www.ecarlist.com; email giving@ecarlist.com or call 214-722-8200.

Headquartered in Dallas, eCarList is an integral part of the North Texas community. The eCarlist Crawfish Boil benefitting the Make-a-Wish Foundation is one of many events scheduled as part of the company’s giving@eCarList Committee, which is dedicated to making a positive impact on the DFW community through fundraising and service events designed to inspire and give back.

About Make-A-Wish Foundation® of North Texas
The Make-A-Wish Foundation grants the wishes of children with life-threatening medical conditions to enrich the human experience with hope, strength and joy. Born in 1980 when a group of caring volunteers helped a young boy fulfill his dream of becoming a police officer, the Foundation is now the largest wish-granting charity in the world, with 65 chapters in the United States and its territories. With the help of generous donors and more than 25,000 volunteers, the Make-A-Wish Foundation grants a wish every 40 minutes and has granted more than 250,000 wishes in the U.S. since inception. The Make-A-Wish Foundation of North Texas, established in 1982, has granted more than 5,200 wishes. For more information on the Make-A-Wish Foundation of North Texas, please visit www.northtexas.wish.org.

About eCarList
Headquartered in Dallas, Texas, eCarList (www.ecarlist.com) provides a full suite of inventory management and online marketing tools for the retail automotive industry enabling dealers to appraise, price and merchandise vehicle inventory online in real-time. Services include inventory management, inventory distribution, vehicle appraisal and pricing tools, mobile software, dealership health reporting, dealer CRM, custom web design, and digital marketing solutions via a fully integrated software as a service platform. eCarList improves dealership productivity, inventory turn, sales, and profits for its clients by improving and simplifying the way in which inventory is managed, distributed, and viewed by consumers. One of the fastest-growing companies in the industry, eCarList has award-winning products for each category in which it competes. eCarList’s revolutionary TrueTarget Mobile was recently named the Most Innovative Dealership Solution of 2010. For more information about eCarList, visit www.ecarlist.com.

Media Contact:
Melanie Webber (melanie@mwebbcom.com), mWEBB Communications, 424.603.4340

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eCarList Partners with Carfax, Offers Free Access to TrueTarget Mobile App

eCarList opens access to its award-winning iPhone app to all automotive dealers; provides free TrueTarget Mobile service to all Carfax subscribing dealers.

Dallas, TX and Centreville, VA — January 19, 2011 – eCarList, one of the fastest-growing automotive software companies, has teamed with Carfax to provide free access to eCarList’s innovative TrueTarget Mobile app.  TrueTarget Mobile makes it easy for automotive dealers to appraise, price and merchandise vehicles directly from their mobile phone. Dealers better understand the market when acquiring vehicles and price their inventory to sell faster and more effectively.

TrueTarget Mobile, which was recently named the most innovative dealership solution of the year, includes integration of retail pricing and vehicle history information from Carfax.  Access to the mobile app was previously limited to dealers who subscribe to eCarList’s inventory management solution, but is now available to all automotive dealers and provided at no additional cost to dealers who have an active Carfax account.

“Dealers want anytime access to Carfax Vehicle History Reports,” said Dick Raines, president of Carfax. “Having this information at your fingertips during acquisition and retail helps our customers maximize profitability. TrueTarget Mobile is a convenient tool that broadens access to Carfax information and makes a dealer’s job simpler.”

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eCarList Acquires CRM Provider, DealerUps

Addition of CRM Solution Strengthens eCarList’s Mission to Make Vehicle Merchandising Seamless, Easy and Cost-effective for Dealers

DALLAS and LONG ISLAND, N.Y., Jan. 5, 2011 /PRNewswire/ — eCarList (www.ecarlist.com), one of the nation’s fastest-growing automotive software companies, today announced that it has acquired DealerUps, a leading provider of automotive CRM solutions for dealers. With this acquisition, eCarList will integrate CRM into its award-winning inventory management and online marketing solutions, making it easy for dealerships to fully own and control the vehicle merchandising process through one unified platform.

“The integration of CRM will enable us to provide a single, efficient and cohesive solution across the entire vehicle merchandising cycle, freeing dealers from the headaches of multiple, uncoordinated touch points,” said Len Critcher, eCarList CEO. “By adding CRM to the eCarList platform, we are effectively syncing together our dealers’ inventory, merchandising, pricing, and customer relationship management needs – from vehicle acquisition to vehicle disposition – while increasing visibility into how their merchandising and marketing dollars are performing.”

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eCarList TrueTarget Mobile Wins DrivingSales Innovation Cup Award for Most Innovative Dealership Solution of 2010

eCarList Mobile Appraisal and Inventory Management Solution Received Highest Score from Dealers at Second Annual DrivingSales Executive Summit

Dallas, TX (PRWEB) November 2, 2010 — eCarList TrueTarget Mobile has been named the Most Innovative Dealership Solution of 2010 in the DrivingSales Innovation Cup Awards. The award, which was presented at the Second Annual DrivingSales Executive Summit, is completely dealer-driven, with all nominees, finalists and the final award winner determined by auto dealers.

DrivingSales.com, the auto industry’s largest car dealer social network, created the First Annual DrivingSales Innovation Cup Awards to recognize solutions introduced in 2010 whose innovative approaches have produced significant results for dealers. Dealership solution-providers submitted applications online, vendor names were blanked out, and a panel of dealers assessed each application. Six were selected from dozens of online applicants including VinSolutions, Cobalt, GOSO, and ResponseLogix to present onstage at the Second Annual DrivingSales Executive Summit, where dealers scored each solution. eCarList True Target Mobile received the highest score.

”We entered this competition because we believe TrueTarget Mobile defines innovation,” explains Len Critcher, CEO of eCarList. “eCarList strives to deliver state-of-the-art solutions that greatly enhance our clients’ online presence and process, and Driving Sales has finally presented the industry with an outlet for vendors to produce not just innovative products, but what we consider products of purpose. We could not be more pleased to win an award that vindicates our hard work, and represents our entire product lineup.”

TrueTarget Mobile is a revolutionary mobile vehicle pricing application and inventory management system in-one.

TrueTarget Mobile allows dealers to appraise, price, photograph and market vehicles instantly via their mobile device without having to connect to a desktop. The revolutionary app is free to all dealers with instant retail market data such as Cars.com, AutoTrader and eBay along with standard industry wholesale books such as NADA, Galves, AuctionNet and more at a pass-through cost. The app is currently available in the Apple App Store and will soon be released for Android.

“We are proud to present eCarList TrueTarget Mobile with the Innovation Cup Award for the Most Innovative Dealership Solution of 2010, which has particular resonance as it is determined exclusively by dealers. Dealers know best when it comes to the solutions that can make a difference in their dealerships, and eCarList TrueTarget Mobile is clearly poised to do just that,” said DrivingSales Founder and CEO Jared Hamilton. “eCarList TrueTarget Mobile won this award in a remarkable field of solutions, each of which can create real world benefits to help dealerships thrive in the rebounding auto market.”

DrivingSales.com is the largest car dealer social network where thousands of dealership professionals collaborate and share best practices in a 20-group style setting. The site is the industry’s largest source of free dealership best practices information.

About eCarList
eCarList has developed an award-winning and game-changing suite of online marketing products for the retail automotive industry that include vehicle pricing tools, inventory management software, custom dealer websites and search & media marketing. eCarList maintains over 1,200 clients Nationwide and has experienced exponential growth year-over-year. eCarList is a privately held company headquartered in Dallas, TX.

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Park Place Dealerships Recognized by Numerous Organizations for Website Excellence

Park Place Dealerships has received several prestigious awards for its website design and functionality from organizations including the International Academy of the Visual Arts, the Web Marketing Association, and the Direct Marketing Association.

Dallas, TX (PRWEB) October 13, 2010 — Park Place Dealerships has received several prestigious awards for its website design and functionality from organizations including the International Academy of the Visual Arts, the Web Marketing Association, and the Direct Marketing Association.

The luxury dealership group recently received the Gold Award of Excellence in the automotive category and a Silver Award of Distinction for website structure and navigation from the International Academy of the Visual Arts during the 16th Annual Communicator Awards.

The Communicator Awards is an annual competition honoring the best in advertising, corporate communications, public relations and identity work for print, video, interactive and audio. This year’s Communicator Awards received over 7000 entries from across the US and around the world, and is the largest and most competitive awards program honoring the creative excellence of communications professionals.
The Web Marketing Association also presented Park Place Dealerships and eCarList with a 2010 WebAward recently for outstanding achievement in web development. Now in its 14th year, the WebAwards is the premier annual website award competition that names the best websites while setting the standard of excellence for all website development.

Additionally, the Park Place website, “Experts in Excellence” has qualified as an ECHO Finalist (5th place) in the 2010 Direct Marketing Association (DMA) International ECHO Awards competition.

For nearly 80 years, the DMA International ECHO Awards have honored the best direct/interactive campaigns of the year. ECHO celebrates only campaigns that have the power to change business and represent the pinnacle of marketing excellence. Entries need to survive three rigorous rounds of judging by client-side marketers, agency account directors, and senior creatives from all around the world.

“We are honored to have our website recognized as an outstanding automotive site in terms of design and functionality,” said Frank Sobyak, director of internet business development for Park Place Dealerships. “It is the collaboration of a great team of designers and developers from both eCarList and the Launch Agency, and the support of our top management, that has helped make these achievements possible.”

The interactive team for Park Place Dealerships has created a website that is very user friendly – allowing visitors to quickly obtain information ranging from new and pre-owned car inventory, to vehicle specials and new model overviews. It is functional, enabling clients to make an online service appointment, order a part, or check the status of their vehicle as it progress through the body shop. And it is engaging, with its incorporation of timely and relevant information, vivid vehicle photography and artwork, and its integration of vehicle and dealership videos.

The site’s overall design and graphical treatments have been developed with close attention to communicating the high-end, luxurious feel of the physical dealerships and the vehicle brands that Park Place represents.

Members of the interactive team for Park Place includes Rob Sumner, director of marketing, Brittany Workman, web developer and Frank Sobyak, director of internet business development for Park Place Dealerships; Len Critcher, CEO of eCarList, Dave Hanson, vice president interactive and creative services and Susan Lawson, project manager of eCarList; Diane Seimetz, principal of Launch Agency and Alison Hamilton, account manager of Launch.

Park Place Dealerships represents luxury brands in Texas and California including Lexus, Mercedes-Benz, Porsche, smart, Volvo, Bentley, Rolls-Royce, Bugatti, McLaren and Maserati. Founded in 1987 by Ken Schnitzer, More information about the company is available at http://www.parkplacetexas.com.

Source: Park Place Dealerships

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John Eagle Dealerships Launches New Websites

Dallas, Texas November 11, 2009 (reprint from official John Eagle press release)

The John Eagle Dealerships are pleased to introduce an all-new, fully integrated automotive shopping website at JohnEagle.com.

John Eagle, President and Chief Executive Officer of the John Eagle Dealerships said, “With more than 80% of car buyers starting their internet shopping experience online we wanted to make sure that our customers had real-time access to the latest and greatest information about each of our amazing products in real time.  We’re excited to bring more than 2,500 high quality vehicles into one website for customers to consider.”

The brand new website integrates virtual inventory from each of John Eagle’s 15 franchises and multiple locations to deliver quick-loading, visually appealing information that will help customers to make better purchase decisions.  The virtual showroom delivers a wide range of multimedia that includes, among other items, video displays for used inventory and 360 degree interior and exterior views for new inventory.

Rene’ Isip, Chief Operating Officer of John Eagle Dealerships and Dealer Principal of a Toyota and Honda dealership said, “Our goal is to be leaders in 21st Century Marketing and this website is focused on extending the positive experiences that our customers have at our dealerships into an online environment.  This website takes us to the next level by allowing customers to compare new and used vehicles from all of our makes and models and each of our locations.  At the end of the day it will help us reach more customers, secure more market share and sell more vehicles.”

The new website delivers access to credit applications and service appointments as well as details about store locations and contact phone numbers.  Customers will be able to take advantage of cutting-edge capabilities to quickly and intuitively submit leads and search inventory by body style, make, model, color, year, mpg and desired price range.

Len Critcher, President and CEO of eCarList, said, “The automotive marketing landscape is rapidly evolving.  John Eagle Dealerships are setting the benchmark for customer-centric online solutions.  We are honored to work with this group to provide our suite of integrated solutions and assist in growing their online presence.”
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